vision to make the music industry fair and transparent, through better deals for both artist and their ‘fanvestors’.

For far too long, the music business has predominantly benefitted the ‘big’ record companies, leaving many music artists disillusioned as profits gained from their hard and talented work are bled dry.

The recent phenomenal changes within the respective worlds’ of music, technology and crowdsales have paved the way for a significantly better deal for artists, and fanvestors - everyday people who currently follow and support an artist, and want to do so in a more intimate and connected way.

The changes, such as the digitisation of music, Blockchain technology and crowdsales are what HCR have absorbed in order to create a better ecosystem for artists and fanvestors.

HCR allows artists with huge potential to retain ownership of their copyright assets and enjoy higher profits than are possible through the ‘traditional’ channels.

HCR provides each artist with a Record Deal, and through its Blockchain platform enables the artist to raise the capital required to fuel their career via an ICO - and to build a large fan base through a network effect. Not only does this speed up the fundraising process, HCR empowers artists to do what they love doing most - producing and sharing their work with the world, in the quickest time possible.

Coin holders will have special privileges and access to the artist, their performances and merchandise.

By harmonising the partnership of artists and investors and in democratising the industry, HCR offers a refreshingly different approach in bringing artists’ music to the masses.