settlement. Its proprietary technology combines behavioral data, predictive models, and generative AI agents to maximize conversion, reduce delinquency, and scale results with empathy. With operations in Brazil, Mexico, Colombia, Argentina, Peru, and Uruguay, hiSofi delivers white-label solutions, automated negotiation bots, self-service portals, real-time analytics, and seamless integrations with ERPs and CRMs. Founded by Tatiana Pomar, hiSofi has a multidisciplinary team and strategic investors.