Company Performance Metrics
- Rachit Gupta: Chief Marketing OfficerPast Role: EazyDiner, Chief Marketing Officer
- Pankaj M Munjal: Founder
Hero Lectro, the e-cycle brand of Hero Cycles, has the widest e-cycles portfolio in India’s organized market, spanning 14 variants across multiple utilities. Hero Lectro, since its inception, has created a modern revolution in the bicycle market with its unique range of electric bikes. The company has been constantly developing newer and better
features that help experience hassle-free e-biking. Hero Lectro models have been captivating markets across the globe when it comes to eco-friendly, battery-assisted, fast-moving bikes that can cover difficult terrains and cut through congested urban spaces.
With their four modes: Pedelec, Throttle, Cruise and Pedal, Hero Lectro models have proven to be a smart, zero-carbon emission and fuel-saving transportation solution. Keeping the different user profiles in mind, Hero Lectro provides solutions for commuting, recreation as well as last-mile delivery. The robust and durable structure of these bikes, easy maintenance and convenient charging have helped them capture a majority stake in the e-bike market. Driven by both mechanical and electrical effort, the bikes offer 25km/hr without pedalling using their Throttle mode. Hero Lectro bikes are smartly engineered and come in a range of styles and designs. These bikes will evolve the way you ride a cycle, which is reflected by their increasing reach and usage across India as well European markets.