Company Performance Metrics
Hero Group is a marketing and new media company, specializing in creative, digital, and brand strategy.
The creative media agency operates a venture lab that helps brands build their business by defining their broader social purpose and then inspiring and empowering millennials to participate in driving that purpose forward. They partner with
purpose-driven brands, innovators, and entrepreneurs to launch disruptive ideas, experiences, platforms, and movements that create cultural and social impact while driving business growth. It specializes in millennials, generation z, technology, new media, social media, intellectual property development, brand development, social impact, brand strategy, culture and lifestyle, influencer marketing, and social anthropology.
Joseph Anthony founded the company in New York, New York in 2014.
