Company Performance Metrics
- Maya Sapir: Founder and Owner
Hamashkifa offers personalized optical solutions through a dual process that integrates clinical diagnosis with a methodical optical styling system. The company designs its services around both the medical and aesthetic needs of each individual, using in-depth vision assessments alongside an evaluation of facial features, pupil distance, and
lifestyle considerations. Its approach includes a curated selection of handmade frames sourced globally, chosen to suit diverse morphological profiles. The company’s optical styling formula combines prescription accuracy, morphological research, frame curation, and psychological adaptation. Hamashkifa emphasizes a transparent, respectful experience that places the individual at the center of all decisions. The process spans from eye exams to frame selection, lens manufacturing, quality checks, and post-fitting support, aiming for alignment between clinical precision and personal expression.