Company Performance Metrics
giverr was conceived in 2012 by a group of marketers looking to put their digital, tech and marketing skills to good use. Having determined that we wanted a product that could help charities, we applied our expertise in digital-first brand solutions to this issue and created giverr: a great way for brands to generate social currency whilst doing
good for charity.
giverr is a gamified platform which creates a mutually beneficial online and offline ecosystem for people, brands and charities. Each time a giverr user checks in to one of our partner brands’ retail locations (using Facebook or Foursquare) the brand actions a donation to a giverr-affiliated charity (chosen by the brand and the user) via giverr. Brands get online and offline exposure and increased footfall to retail locations. Users get to raise funds for charity using everyday behaviour. And charities receive a significant new stream of revenue to help them do their good work.
