Company Performance Metrics
Mark Westlake: Founder and CEOPast Role: Purch, Chief Revenue Officer- Lance Lewis: CTO
GearBrain is an AI-powered platform and smart device marketplace solving one of the biggest challenges in the $100B+ connected device market: interoperability. Our patented IoT Compatibility Find Engine and GearBrain Assistant help consumers find, buy, and connect devices that work seamlessly together—while enabling retailers, manufacturers, and
service providers to reduce returns, boost upsells, and increase customer satisfaction.
Unlike generic AI solutions, GearBrain is purpose-built for the smart home and IoT ecosystem, using proprietary data to deliver personalized product recommendations, real-time compatibility checks, and end-to-end onboarding support. The platform combines content, a Q&A forum, and a compatibility engine to drive both consumer engagement and enterprise value.
Our AI engine enables partners to unlock new revenue through automated upselling, data insights, and improved customer support—transforming how smart products are sold and supported. For retailers and e-commerce sites, GearBrain not only enhances the buying experience but also helps customers manage their connected ecosystems over time.
By aligning with industry standards, sustainability practices, and regulatory compliance, GearBrain positions itself as the go-to solution for navigating the fragmented smart device landscape, delivering measurable value for consumers and business partners alike.