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Garu is an AI-powered virtual try-on platform for fashion e-commerce that lets shoppers see how clothes look and fit on their body before buying.
With a single selfie, Garu generates photorealistic images and 3D models of shoppers wearing products and recommends accurate sizing based on body proportions. Garu also allows shoppers to mix and match
pieces from a retailer's catalog to create full outfits.
Garu integrates directly into merchant storefronts, including Shopify and WooCommerce, allowing shoppers to try on products without leaving the site. It also offers a browser extension that works across major retailers like Zara, Nordstrom, and ASOS.
Core capabilities include virtual try-on, AI-powered sizing, and outfit styling — helping merchants increase conversion rates, reduce returns, and grow average order value.
Garu is powered by advanced generative AI models enabling fast, high-quality image generation without requiring AR, 3D avatars, or specialized hardware.
Founded in 2025 in San Francisco, Garu is focused on building the infrastructure layer for personalized shopping experiences in modern fashion retail.
