83
45
Growth Score 83 in past quarter
-4 pts
Heat Score 45 in past quarter
-9 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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3048987
A social shopping experience for people with curly hair. We help users share, discover, find and purchase products tailored for them.
- Katayana Deleon: Intern
- Krystal Escoffery: Public Relations Lead
About the Company
We're FROtorial, a social network for people with kinky and curly hair. We help share ideas, discover new styles, find product reviews that matter, and purchase hair products with ease.
Why FROtorial matters? Even though ethnic hair care is a multi-billion dollar industry, the reality is there aren’t many apps that focused on helping people
of color. We sought to change that by creating an experience that revolves around the needs and wants of an underserved community. Today, our community uses FROtorial to ask questions and discuss topics they would normally not talk about on Facebook, Instagram, or Snapchat. FROtorial fills the void that other social networks have long left behind: creating a sense of community and belongingness.