optimization, along with control-tower visibility across warehouse, middle-mile, and last-mile activities. Its products support branded tracking, customer notifications, and reverse logistics workflows that connect retailers, 3PLs, carriers, and courier fleets. The software is used by enterprises that need to coordinate multi-carrier delivery networks, big and bulky shipments, grocery and e-commerce fulfillment, and cross-border movements from a single cloud-based environment. FarEye emphasizes low-code configuration, operational analytics, and integration with existing supply chain and e-commerce systems to adapt to different logistics models.