Company Performance Metrics
FanMob is a social polling platform for online publishers to interact with their audience, expand their reach, and leverage data to create better content.
They have created a platform for the creation, embedding, distribution, and consumption of interactive polls. FanMob tracks data associated with voters' interactions, social-graphs,
demographics, etc. to help publishers understand their core audience and tailor their content to better engage (and monetize) their audience.
Interactive FanMob polls are also accessible to communities of content consumers (e.g., sports fans) via a proprietary micro-engagement application. This product is focused on the aggregation, curated delivery, and gamified consumption of interactive polls (ie, "Quiz Up for sports fans").
