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Eldoraku is a mobile application that introduces consumers to a wide range of products focusing on, but not limited to, Japanese goods. Featuring gift ideas, souvenirs for tourists and daily necessities, Eldoraku was created with the realization that it is increasingly difficult to find relevant and high quality products both in retail stores and
online. Language barriers and unreliable reviews make this especially difficult for cross-cultural purchasing. The name "Eldoraku" is a combination of El Dorado ("golden" in Spanish) and raku ("comfort" in Japanese). Its logo symbolizes a spirit of re-envisioning and liveliness and Eldoraku strives to provide valuable product introductions, information, impartial reviews and user enjoyment with a refreshing design and a gamification-based rewards program.
