Company Performance Metrics
ECOM THLU operates as the ecommerce company behind the BabyBoo online retail platform. The company focuses on internet-based retail sales of baby and toddler products, particularly soft-structured baby carriers and related accessories. Through its BabyBoo storefront, it manages online ordering, payment processing, and coordination of product
delivery for customers. Its product range includes the KangooBoo baby carrier and complementary items such as padding cushions, attachable comfort toys, teething toys, and baby socks. ECOM THLU uses the Shopify infrastructure to host the store, track orders, and support customer service interactions. The company also maintains processes for handling returns, exchanges, and warranty claims related to its products.
