Company Performance Metrics
Echo - is a platform built for music fans to collaborate on playlists and exchange great music; it enables them to compile and edit playlists together, using YouTube and SoundCloud, and share them with Echo’s community. It is currently available on iOS. Users can save the tracks they like to a list of favorite tracks. Users can add descriptions
with hashtags, like, comment, tag other users on playlists.
“They believe that the trend of faceless music services coming out year by year doesn’t provide the experience music fans need. They, the founders of Echo, are keen to take online music listening and discovering to a more social direction, away from the trend of machine recommendation and on-demand music catalogs.” - the founders of Echo explained.
Echo is built on two concepts: a simple way to build,share and curate playlists together. They want people to have a conversation in music; one person creates a playlist adds a few songs to inspire others to add tracks they feel fitting. The idea behind this is to recommend and discover fresh music by communicating directly with other fans using music itself.

