website and mobile application that monitors discounts, promotional codes, and sales events from European retailers and delivers them in Chinese. The platform serves 2.6 million monthly active users and has driven over US$300 million in cumulative brand sales since inception. Content covers beauty, fashion, luxury, outdoor, and lifestyle categories.

B2B services (ECTIME Group) In 2024, ECENTIME merged with Red Scarf to form ECTIME Group, now operating across France, Germany, Italy, Spain, Netherlands, UK, and China with a creator network of 5,000+ KOLs and KOCs. The group offers four B2B service lines to European brands:

Influencer marketing on WeChat, Weibo, Xiaohongshu (RED), and Douyin O2O event marketing converting digital campaigns into in-store and pop-up activations Platform advertising across ECENTIME's owned channels PR campaigns tailored to Chinese diaspora audiences Client results include: Lancôme +169% sales, COS +240% YOY, Prixtel +103% sales growth, BDK Parfums +2,095% RED followers.

ECTIME GEO — Chinese AI visibility Launched in 2025, ECTIME GEO is the group's newest B2B service: a quarterly consultancy helping European retail and luxury brands rank inside Chinese-language AI assistants (Doubao, Kimi, Qwen, Wenxiaoyan, DeepSeek). The service audits brand presence across 5 Chinese AI systems and 8 platforms (Zhihu, Xiaohongshu, Baidu Baike, Weibo, WeChat, Ctrip, Dianping, Mafengwo), produces native content, and tracks weekly share-of-voice. Entry pilot: €15,000/quarter.

Recognition

LVMH Innovation Award 2020 finalist La Maison des Startups (LVMH / Station F), 2020–2021 LSA Conso Top 10 Startups, Paris Retail Week 2018 Featured: Les Échos Entrepreneurs, BFMTV, France 24