clinic opening in Clifton, New Jersey. The Snoots membership covers the everyday care a pet actually needs: unlimited in-person and remote consultations, vaccinations, diagnostics including bloodwork and imaging, dental cleaning, neutering, and routine preventative care. By focusing exclusively on primary care rather than operating as a full-service specialist hospital, Snoots is able to make veterinary care affordable, predictable, and accessible, with members paying one transparent monthly fee instead of facing unpredictable bills at every visit.Snoots was founded to address "financial euthanasia", the practice of pets being put to sleep because their families cannot afford treatment, by removing the financial barriers that lead pet owners to delay or avoid veterinary care. The company's model is designed to encourage earlier, more frequent visits, catching health problems sooner and improving outcomes for pets while reducing lifetime costs for owners.Since opening its first clinic in Islington, London in 2023, Snoots has grown to six London locations and cared for thousands of pets, with high member retention. The company positions its membership as a complement to pet insurance: where insurance covers rare, catastrophic events such as surgery and hospitalization, Snoots covers the unlimited day-to-day primary care that keeps pets healthy. Snoots operates in the United Kingdom and the United States.