Overview

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Status
Acquired by on March 11, 2008
Headquarters:
New York, NY
Description:
DoubleClick, a subsidiary of Google, develops and provides internet ad serving services.
Founders:
,
Categories:
Advertising
Website:
http://www.doubleclick.com
Social:

Acquisitions (3)

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DateAcquiredAmount
Mar 20, 2006Unknown
May 18, 2004$58M (terms undisclosed)
Mar 2, 2004Unknown

Current Team (7)

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Board Members and Advisors (1)

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Products (3)

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  • AdX's yield management platform enables publishers to manage multiple networks and capture the highest value from every impression.
  • DCM helps you manage the entire scope of your digital marketing efforts.
  • DFP offers publishers a complete ad revenue engine, helping them streamline operations and capture the most value for every impression.

Competitors (11)

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  • BiddingX is one of China’s largest DSPs and integrates with leading exchanges such as Google, Baidu Exchange,Taobao, Tencent Ad Exchange.
  • DG is an advertising hub for creating, managing, distributing and optimizing multiscreen campaigns across broadcast and digital channels.
  • Interpolls develops rich media advertising technologies that provide widgets, sweepstakes and more.
  • LiveRail is a monetization platform for video publishers.
  • OpenX provides digital and advertising technologies that optimize a company's advertising revenue.
  • PubMatic is the marketing automation software company that powers the advertising strategy for premium publishers.
  • Rocket Fuel is a programmatic media-buying platform developing artificial intelligence to improve marketing ROI in digital media.
  • Rubicon Project is an advertising automation platform enabling premium publishers to transact many advertising brands globally.

Offices/Locations (1)

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  • Office

    76 Ninth Avenue

    4th Floor

    New York, NY 10011

    USA

Past Team (152)

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Past Event Appearances (1)

Images (1)

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