- Total Equity Funding
- $4.5M in 4 Rounds from 4 Investors
- Most Recent Funding
- $1M Venture on October 24, 2014
- Chicago, Illinois
- UpCity offers Pathway™, a platform for small businesses to get free traffic from the web and reach more customers.
- Andy Hagans, Patrick Gavin
- Network Security, Search Engine, SEO, Social Media, Advertising
Founded as DIYSEO in 2009, UpCity is passionate about helping companies succeed in optimizing their digital presence. We offer Pathway™, a cost-effective platform for small businesses to get free traffic from the Web, and convert that traffic to revenue. While Pathway™ helps business owners discover and implement digital strategies, it also leverages game mechanics and step-by-step progression to create an engaging way to turn novices into online marketing experts. Pathway™ is available as either a self-directed DIY (Do-It-Yourself) solution, or as a full-service DIFM (Do-It-For-Me) alternative for companies that need more assistance. UpCity also makes the Pathway™ platform available to reseller channel partners seeking a white-label, turnkey solution to monetize and educate their SMB customers
Funding Rounds (4) - $4.5MUpdate
Current Team (5)Update
|Nov 4, 2015||Inc.com - 3 Signs It’s Time To Automate|
|May 22, 2015||Search Engine Land - 6 Keys To Getting Local SEO Started On The Right Foot|
|Dec 8, 2014||Inc.com - 2015 SEO and PPC Strategies for Your Startup|
|Jan 14, 2013||Dow Jones Venture Wire - Diyseo Rebrands as UpCity, Picks Up $2M Second Round|
|May 4, 2010||TechCrunch - Enquisite Raises $5.2 Million For Search Marketing And Optimization Platform|
|Apr 7, 2010||seroundtable.com - Interviewing Patrick Gavin on DIYSEO.com|
|Apr 7, 2010||techcrunchit.com - UpCity raises 500000 in angel round|
|Apr 6, 2010||TechCrunch - DIYSEO Raises $1 Million, Launches Simple Service To Help Small Businesses Manage SEO|
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372 West Ontario Street
Chicago, Illinois 60654