84
55
Growth Score 84 in past quarter
-2 pts
Heat Score 55 in past quarter
-7 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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Data Chemistry is a marketing solutions company that combines advertising and data marketing to offer customer acquisition solutions.
- Yoichi Numata: President & CEO
About the Company
The solution engines that Data Chemistry uses to provide consumers with insights and provide measures are the "3D database" built with single source data and the "DC Catalyzer" DMP built based on all data. The panel data "3D database", composed of thousands of single-source users, combines demographic data, "TV
/ Web contact history", "purchase history", and "life consciousness" data. Detailed and more accurate customer profiles. In addition, the DMP “DC Catalyzer” is a compilation of “Web media action logs” and “Awareness surveys” based on millions of TV viewing log data. It is possible to take an approach that encourages the person to change his or her attitude after visualizing the customer image by coordinating with each other.