Company Performance Metrics
Creators Label was founded in 2016 trying to solve a common problem - influencer merchandising. The issue that still exists to this day is poor manufacturing processes and very poor turnaround times for end customers. In our own study we purchased merchandise from popular influencers to see what the quality standards were and how long it took for
us to receive the product. We found that the average turnaround was 1-2 months from most companies and the merch that did come in fast was awful quality. Most companies outsource their printing or use a process called DTG. With DTG being a newer technology the quality is certainly not ready for retail. With outsourcing quality product you have no control on your lead times. So, we took both of those problems and developed the perfect hybrid. Quality screenprinted or embroidered product, manufactured in-house. Everything send out of our warehouse is done with utmost QC and shipped fast. We are currently developing custom technology integrating artificial intelligence. We are continuing to stay in the merchandising space however are moving towards a 360 PaaS solution for Influencers and management.
