Company Performance Metrics
CookDC® is a provider of Restaurant quality Meal Kits. We focus on Flavor, think of us as the “French Laundry” of meal kits. CookDC® takes the innovative business model pioneered by the national meal kit companies and improves upon it at the local and regional level by:
1- Providing restaurant quality ingredients 2- Ingredients that are fully
prepped the same day; Mise En Place, just like a professional kitchen 3- Ordering that is A la Carte; no subscription required 4- Reusable and proprietary packaging 5- Utilization of the Sous Vide cooking method for a superior flavor profile and broader variety of proteins
The problem - Groceries are the 2nd highest household expense and most have no formal culinary training to properly cook for themselves; Restaurant dining for a couple now averages well over $100 in major metro areas, more than 2x CookDC®'s average selling price.
The Market - Restaurant and food spending is $1.3T per year, with meal kits currently $2B per year, or less than 2%. The meal kit market is poised to 20%+ annual growth for at least the next 5-years.
Our Traction - We have an 89.3% repeat customer rate. Our customers spend on average over $500 per year while our heavy users spend many thousands.
Other Key Business Metrics/Milestones: 1- 85% of our customer base are women 2- Nearly 2,000 tested recipes 3- Culinary blog with a cookbook worth of cultural culinary descriptions and recipes 4- Three (3) Trademarks granted by the U.S. Patent & Trademark Office ("PTO") 5- One (1) Patent Pending on the educational aspect of meal kit delivery 6- Restaurant Cook-Off Winner! CookDC® entered one of its meal kits in a competition with 500 attendees and won based on their vote....this is the same meal our customers cooked themselves two days prior
By providing restaurant quality ingredients, recipes based on classical technique, and clear instructions, CookDC® is "Turning Home Cooks into Chefs."®
