16
Growth Score
pts
Heat Score
-5 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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Contondo augments the KPI provided by the marketing automation tools for the bottom half of the sales funnel.
Niv Kfir: Founder/Entrepreneur
About the Company
Contondo is used to measure the ROI on sales tools, and more importantly improve it: The Contondo platform clearly shows marketers what sales-tools they should develop now in order to have the largest impact on revenue, plus it allows marketing to demonstrate sales-tools’ value. It utilizes data science to analyze pipeline, sales-tools and content
usage – and provides answers to the following questions:
◾Is the team developing the right tools to help sales reps maximize revenue?
◾Which of the sales tools help bring in revenue?
◾How can the team minimize last minute requests for customized content?
