Consumer Barometer - Crunchbase Company Profile & Funding

Overview

Consumer Barometer

Growth Score

Heat Score

Company Performance Metrics

Score

Trend

About These Metrics

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Growth Score - The measure of growth based on company activity, operational metrics, and investments

Growth Trend - The change in the growth score over the given time period

Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity

Heat Trend - The change in the heat score over the given time period

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About Consumer Barometer

CB Rank

3845020

The Consumer Barometer is a tool to help you understand how people use the Internet across the world.

Founded

obfuscation

Private

consumerbarometer.com/en/

Developer Tools

Software

Details

Operating Status

Active

Company Type

For Profit

About the Company

The Consumer Barometer is a free tool that delivers consumer insights to support planning and decision-making in a fast changing digital landscape.

The Multi-Screen World aims to quantify and understand Internet usage and attitudes across various devices. The base of this section is the entire population, both on and offline.

The Smart

Shopper focuses on the consumer purchase journey and the role of the Internet in making purchase decisions. To do this, respondents were asked to discuss a recent purchase in a specific product category.

The Smart Viewer gives insight into online video behavior - particularly the context and motivations for watching videos online. Here, respondents were asked about a recent online video session (within the past week) on a particular device.