67
Growth Score
pts
Heat Score
-5 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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369737
AffinityAnswers enables Consumer & Media Brands to Reach large audiences without loosing Relevance in a media agnostic manner
Sree Nagarajan: Founder and Chief Growth Officer
Mahesh Narayanan: President
About the Company
AffinityAnswers enables Consumer & media brands to discover hidden audiences at Scale without loosing Relevance. It is the creator of industry's first platform for #PredictiveBranding. Online social networks enable consumers to publicly engage with brands. AffinityAnswers captures such public, active engagements without intruding on
consumers' privacy. This anonymized brand engagement data is mined to create TrueAffinity, a proprietary score that defines the strength of relationship between a pair of brands that consumers engage with. The company was founded in 2005 and is based in Austin, TX
