Company Performance Metrics
- Jérôme Soleymieux: Director
In 2010, a real turnaround awaits the company that embarks on digital by offering its customers to work on the data and go to accurately broadcast targeted advertising. As the digital market grows, Cojecom has developed its innovative solutions and has become one of the major digital players in France to date. Conscious that it is necessary to have
only one interlocutor to avoid getting lost in the digital communication, Cojecom wanted to integrate all the channels of diffusion. The idea of Cojecom was also to develop its CCMP methodology which allows to define targets, activate all channels of diffusion to reach these targets, to broadcast coordinated messages and take interested users on pages of coherent destination in relation to the message that allowed their visit.
