many more through its relatively inexpensive & highly accurate technological solutions. The flourishing Machine Learning space in India is rapidly gaining the attention of venture capitals & Investor funds, thus highlighting the immense potential of the Indian Start-ups. The Platform: CogniCue's platform consists of 5 modules: 1. Media Analytics: Helps the media world to analyse & track voluntary and involuntary facial muscle movements and releases a detailed report pinpointing the key areas of interest & maximum engagement, which immensely helps the companies to narrow down & reach their genuine viewers. 2. Recruitment Analytics: Helps organisations ensure effective hiring during recruitment. Through continuous capture of micro-expressions & emotions, it reveals the true feelings & thoughts of a candidate. By asking the right questions & tracking the eyes & movement of facial muscles, it also helps in determination of the attitude & aptitude of a person & leads to super-effective hiring in an organization. 3. Mock Interview Analytics: Whereas on the other hand, CogniCue is strengthening people to be hired in their dream companies/organisations. After a mock interview, It provides candidates an extremely accurate & detailed report, highlighting their key areas of weaknesses, strengths and also their overall body language, so that a person can present himself in the best possible manner. 4. Healthcare Analytics: Through their Healthcare Analytics, CogniCue is making mental health consultation drastically feasible & better. By accurately tracking body language & many other non-verbal cues, it is also helping in making communication as effective as possible between a doctor & a patient who otherwise isn't quite expressive. 5. Fintech Analytics: In monetary dealings also CogniCue is ameliorating mutual trustworthiness by uncovering the true intentions & feelings of both the concerned organisations/individuals. 6. Dating & Matrimonial Analytics: Since compatibility & mutual understanding is quite essential in a relationship, through various decisive metrics, CogniCue is transforming matrimonial affairs, leading to a much better & relevant connectivity. between the users.