Company Performance Metrics
Chums is a home shopping and online retail company that focuses on clothing, footwear, homeware, and mobility aids for mature consumers. The company offers menswear including trousers, suits, coats, jackets, knitwear, leisurewear, and nightwear, as well as ladieswear such as shirts, blouses, trousers, skirts, dresses, tops, coats, and knitwear. Its
footwear range covers walking boots, dress shoes, casual trainers, wide-fit options, and indoor slippers. Chums also provides homeware products including bedding, curtains, soft furnishings, cookware, and small household electrical items. In addition, it supplies mobility-related furnishings, adjustable seating, and home aids designed to support daily living. Customers can order via its website or mail-order catalogues, with products delivered directly to their homes.
