highly transparent screen that can display projected information, opening up a world of opportunities. Now imagine the endless possibilities to deliver and display real-time data, relevant and targeted information, enhancing safety, convenience, connectivity, quality and so much more. The technology has multiple applications across multiple sectors. In automotive, transparent displays are being used as an ultra-compact heads-up-display (HUD) system, which helps keep the driver’s attention on the road, improving safety and comfort as well as delivering new engaging user experiences for drivers and passengers.