Company Performance Metrics
Every firm creates relational intelligence — the trust, context, and understanding built through years of client interactions. That collective knowledge is its Relational IP®: the accumulated experience that powers reputation and revenue. It lives in people's heads, inboxes, and habits — which means it walks out the door when they do.
Centric
makes Relational IP® visible, measurable, and protectable. The Relational IP Index (RIPI™) scores how client-facing teams are actually performing across real interactions; RIPX™ is the standard leadership sets for what a healthy client relationship looks like. The gap between them is where risk lives. Centric catches relationship decay — the small signals that accumulate unnoticed until the client's decision is already made — while there's still time to act.
Centric is built for agencies and professional services firms, grounded in behavioral science. Founder Jamila Carrington Smith spent 20 years managing billion-dollar client relationships at Leo Burnett, GlobalHue, Mars United Commerce, UWG, and Burrell Communications — and she ships: as Chief Innovation Officer at Matio, she delivered three products, including an EMMY-nominated animated series and curriculum.
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