BYTE is a customer feedback driven PaaS that delivers power customers driven performance analytics, qualified customer reviews, and a mobile loyalty system that prompts customer advocacy and feedback, while allowing restaurants and customers to communicate directly. The BYTE app acts as a hub, allowing customers to discover their newest craving by restaurant, menu item or dietary restriction, explore trending food, and collect exclusive rewards.

Their mobile loyalty system drives customer advocacy and qualified customer feedback while rewarding that customer with prizes for their help. BYTE takes user feedback and delivers deep, reliable performance analytics back to participating restaurants. Restaurateurs control their presence on BYTE through an online portal.

As an app alone, BYTE is a mobile restaurant discovery platform for users to view trending menu items around town, find restaurants by dietary restriction (among other tags), redeem deals (mobile loyalty program and 'Deals Near Me'), order and pay from their phone and view full menus, complete with price, description, images, feedback and favorites on each individual menu item. Users can also participate in monthly photo contests to earn cash for their food photography.

In a nutshell: BYTE provides restaurant analytics derived from qualified mobile feedback prompted by a mobile loyalty system & photo contest that rewards restaurants and customers.