Company Performance Metrics
Blue Turtle creates digital art, video games, and fantasy-themed content built around the Ithyä’s Journey universe. The company develops Ithya: Magic Studies, a Steam-based background app that combines customizable hand-drawn environments, ambient fantasy and lofi playlists, and built-in focus tools such as task lists and pomodoro timers. Blue
Turtle produces ongoing illustrated stories, concept art, and digital prints that expand the Ithyä’s Journey narrative through graphic novel style imagery and world-building assets. It sells digital wallpapers, printable art, and other merchandise tied to this fictional world through its online shop. Blue Turtle also maintains a large online library of animations and playlists that provide relaxing fantasy music and visual scenes for study, work, and creative sessions. Its content supports audiences looking for atmospheric, story-driven visuals and soundscapes across games, digital downloads, and streaming platforms.