day-to-day challenges we faced as retail and distribution businesses owners in a highly competitive national markets.

In today's competitive eCommerce marketplace, business owners are offered an endless number of fragmented applications that are technologically frustrating and make running an online business both costly and burdensome. We know this to be the case, because we are business owners ourselves who built biptik.com from the ground up in order to meet the day-to-day challenges we have faced over past two decades as retail, wholesale and distribution business owners in a highly competitive market.

Solving these challenges has taken us on an arduous journey over the past four years, as we have reflected deeply upon the demands placed on a business by the rapidly evolving eCommerce landscape. By working with our existing customers and studying the behavior of their consumers, we have developed a set of tools that will greatly simplify the online interaction between the producer and the consumer for businesses across the retail and wholesale sectors.

The tools we have developed within Biptik are the product of many iterations and refinements. They will be eye-opening for many businesses who struggle with the day-to-day challenges of minimising their costs, reducing their time to market, enriching their marketing operations and engaging with the consumer in order to build or support their brand's online presence.