Company Performance Metrics
Binary is a hybrid fitness concept, taking the best aspects of boutique studios, commercial gyms and CrossFit affiliates to offer a unique and unparalleled experience.
Our 3 Box Model changes the way people approach fitness. Binary offers flexible individualised training delivered in an immersive, inspiring group format.
In 2 Boxes, we host
industry-leading classes led by master coaches. The magic lies in the way we have curated our classes, selecting a range of disciplines that spans the whole spectrum of performance: from CrossFit to Yoga to Meditation.
Along with our third Box, The Training Hall, this allows members to adopt a fully flexible approach to their training needs, designed for them by our Fitness Consultants, while still reaping the benefits of a community and a stimulating class environment.
Binary's mission is to help people lead healthy, happy and high-performing lives. We believe fitness is a sport, an experience and a social activity; not just a means of burning calories or dropping dress sizes. We want to transform the gym into the 3rd place between home and work.