Company Performance Metrics
Bam Baits designs and sells Canadian-made fishing lures and tackle for recreational and tournament anglers. The company offers a broad range of soft baits, including craw and creature baits, worms, finesse baits, jerk and swim baits, tubes, frogs, glow-in-the-dark baits, spiked grubs, and pre-rigged options, as well as hard baits, terminal tackle,
and accessories. Bam Baits operates an ecommerce store where customers can purchase tackle, bundled lure packages, apparel, hats, hoodies, beanies, and gift cards. It runs the Bam Brigade loyalty program and Bam Brigade+ paid membership, providing discounts, rewards points, early access to new products, free shipping, and other member benefits. Bam Baits also publishes fishing tips and educational content related to lure selection and fishing techniques.