Company Performance Metrics
Badgerbeats supplies physical music formats and related media to the underground music community. The company operates a mail-order and retail business focused on new and used vinyl records and compact discs across multiple genres. Badgerbeats also sells consumer audio equipment and sound systems for music playback. In addition to retail
activities, the company runs SMCradio, a digital radio and video dance broadcasting platform. SMCradio features live DJ sets, programming that highlights local music talent, and coverage of community events. Badgerbeats supports event production by drawing on DJ experience and connections with regional venues. The company integrates its physical presence with online marketplace sales and its broadcasting platform to connect listeners, collectors, and performers.
