- Total Equity Funding
- $22.8M in 4 Rounds from 9 Investors
- Most Recent Funding
- $8M Series C on November 19, 2015
- San Francisco, CA
- Apsalar provides leading solutions in mobile app tracking, measurement, and audience management.
- Steve Reiss, Michael Oiknine, Philippe Suchet, Fazal Majid
- Data Integration, Advertising, iOS, Analytics, Apps, Software, Mobile
Apsalar is the leading enterprise marketing analytics solution for mobile app marketers. We allow marketers to effectively measure the performance of mobile marketing, better understand the mobile app audience and share these insights with media partners for more effective acquisition and re-engagement. Apsalar’s unique ability to provide in-depth ROI metrics regardless of where you advertise or how you monetize your app downstream makes it the choice of leading enterprises around the world.
Apsalar was founded in 2010 by adtech veterans who previously started and built Kefta into a leading online behavioral targeting solution. After Kefta was acquired by Acxiom, the Apsalar management team leveraged their combined 75 years of adtech and analytics experience to launch Apsalar and bring the leading mobile attribution and intelligence platform to market.
Funding Rounds (4) - $22.8MUpdate
Current Team (7)Update
Board Members and Advisors (3)Update
|Aug 31, 2016||PocketGamer - Apsalar leads the charge to workaround iOS 10's Limit Ad Tracking changes|
|Jun 17, 2016||PRNewswire Asia - Apsalar Launches Uninstall Attribution for iOS|
|Jun 16, 2016||PRNewswire All - Apsalar Launches Uninstall Attribution for iOS|
|Jun 16, 2016||AdExchanger - What ‘Law & Order: SVU’ Can Teach Us About Mobile Fraud|
|Jun 9, 2016||AdExchanger - Apple Isn’t Allergic To Paid Ads After All – But What Does That Mean For Developers?|
|Jun 3, 2016||eMarketer Articles - Are Mobile Users Returning to Apps After Trying Them Out?|
|May 16, 2016||AdExchanger - To Head Off Mobile Fraud, 'Know Thyself'|
|May 11, 2016||PRNewswire Asia - Apsalar Opens Bangalore Office|
480 2nd Street
San Francisco, CA 94107
Colorado, USA Office
2696 S. Colorado Blvd.
Denver, CO 80222
San Francisco, California