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Anchor Intelligence

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Overview

Total Funding Amount 
$6.5M
CB Rank (Company) 
245,886
Anchor Intelligence
Anchor Intelligence provides a real-time traffic scoring system for ad networks and search engines.
Categories 
Ad Network, Advertising
Headquarters Regions 
San Francisco Bay Area, Silicon Valley, West Coast
Founded Date 
2007
Founders 
Jim Pitkow, Ronald Conway
Operating Status 
Closed
Closed Date 
Jul 5, 2010
Funding Status 
Early Stage Venture
Last Funding Type 
Series B
Number of Employees 
11-50
IPO Status 
Private
Company Type 
For Profit
Website 
www.anchorintelligence.com
Twitter 
View on Twitter
Contact Email 
info@anchorintelligence.com
Phone Number 
(650) 320-9100

Anchor Intelligence is the traffic quality solutions provider of choice among ad networks and search engines. Anchor's ClearMark, the industry's first and only real-time traffic scoring system, enables customers to increase conversions, improve traffic sources, eliminate click and impression fraud, and capitalize on high quality traffic to maximize advertiser ROI. By providing a quality score for each ad event (similar to a FICO score for credit), ClearMark provides customers with actionable intelligence to make smarter decisions about their inventory. While industry-wide CPCs have declined by approximately 13% in the past few months, Anchor's customers' average CPCs have increased by 11%. Anchor Intelligence was acquired by Comscore in March 2011.

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Which funding rounds raised the most money?

Funding Rounds

Number of Funding Rounds 
2
Total Funding Amount 
$6.5M
Anchor Intelligence has raised a total of $6.5M in funding over 2 rounds. Their latest funding was raised on Sep 1, 2007 from a Series B round.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Sep 1, 2007
Series B - Anchor Intelligence
1$4.5M JK&B Capital
Jan 1, 2007
Series A - Anchor Intelligence
9$2M

Investors

Related Hubs

Company Tech Stack by Siftery

Anchor Intelligence uses 2 technology products and services including nginx and Uniregistry.

Website Tech Stack by BuiltWith

Anchor Intelligence is actively using 9 technologies for its website. These include Viewport MetaIPhone / Mobile Compatible, and PHP.

Board Members and Advisors

Number of Board Members / Advisors 
1
Anchor Intelligence has 1 board member or advisor, Ronald Conway.
Ronald Conway
Board Member

Past Team

Number of Past Team Members 
10
Anchor Intelligence has 10 past team members, including Chief Financial Officer Steve Armstrong.
Person Name  
Title At Company  
Start Date  
End Date  
Steve Armstrong
Chief Financial OfficerOct 2009Mar 2011
Allan Heydon
Principal EngineerNov 12, 2007Dec 2010
Richard Sim
VP Product Management and MarketingMay 31, 2007Jun 30, 2010
Jim Pitkow
Co-Founder2010
Max Kalashnikov
Systems ArchitectDec 2007Dec 2008

Recent News & Activity

Number of Articles 
17
Date
Activity

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