Acquired by on October 16, 2007
IPO / Stock
Went Public on Nov 5, 2009 / NASDAQ:ACOM
Provo, Utah
Ancestry is a website enabling users to create their own family tree and help them discover, preserve and share their family history.
E-Commerce, Internet, Family, Public Relations

Company Details


Ancestry.com is a subscription based website which helps you discover, preserve and share your family history. The site has over 7 billion records from the US, Canada and Europe ready to add or already added to family trees. It has all relevant Federal Census records since 1790. Records are generally accessible through a paid subscription, but many are free to browse. As of June 2011, the site had nearly 1.7 paying subscribers and 26 million family trees.

Ancestry.com lets users create their own family tree using web software that does not require a download. Users can start a free account if they only want to use Ancestry's family tree template and fill in their relatives manually. For those who are looking to uncover long lost relative and see if you really are related to the 3rd Czar of Russia, there is a premium and pricey subscription service that will fill in as many of your relatives as possible, filling out the branches of your family tree.

Since starting as a publishing company in 1983, Ancestry.com has been a leader in the family history market for over 20 years and have helped pioneer the market for online family history research. The foundation of their service is an extensive and unique collection of billions of historical records that have been digitized, indexed and put online since 1996. Ancestry.com revenues have increased from $140.3 million in 2005 to $300.9 million in 2010, a compound annual growth rate of 16.5%.

Competitors include Geni and MyHeritage. MyFamily.com is a sister site.

Funding Rounds (2) - $33.2M

DateAmount / RoundValuationLead InvestorInvestors
Apr, 2016undisclosed amount / Private Equity2
Sep, 1999$33.2M / Series B4

Acquisitions (5)


Current Team (21)


Products (2)

  • Basic use if free. Premium services are $30 or $40 per month for access to national and global records respectively.
  • Shoebox from Ancestry.com is the best way to scan old paper photos and save them to your family tree.

Competitors (7)

  • Familybuilder is a software app development company focused on building genealogy and family-oriented apps within online social networks.
  • FamilyLink is a social network for families to share family history content with all their relatives.
  • Footnote.com is a subscription-based website featuring original source documents from the world’s finest archives available on the internet.
  • Geni is an online community of genealogists collaborating to help individuals build their own family trees.
  • Genoom is a social networking platform designed to build private family networks.
  • MyHeritage is a destination to discover, preserve, and share family history.
  • WorldVitalRecords.com maintains online databases with many names and records of family histories.

Offices/Locations (1)

  • HQ

    360 West 4800 North

    Provo, Utah 84604

    United States

Past Team (33)


Past Event Appearances (1)

Images (1)


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