spanning rights-holder strategy and global corporate growth.

Collectively, they have shaped some of the most successful partnerships in global sport and have delivered landmark deals across the Premier League, Formula 1, cricket, the NFL, and tennis.

A team of industry experts, Altius8 operates across three key pillars, utilising cutting-edge technology to drive growth, unlock new revenue streams, and create a lasting impact within the sports industry.

Altius8 Three Key Pillars:

Growth – Optimising and growing the commercial potential of sports rights-holders. Alchemy - Working with corporations to extract maximum value from sports partnerships. Impact – Advising investors on capital deployment to drive stronger returns across the sports ecosystem.

At the heart of its approach is the integration of emerging technologies that are reshaping how sport is monetised, experienced, and scaled. Leveraging AI-led insight and data-driven valuation, Atlius8 delivers meaningful partnerships that generate real-world value, long-term impact, and measurable returns for its clients.

Altius8 works alongside its founding partner, Teneo, the global CEO advisory firm, leveraging its platform to engage decision-makers on a global scale and jointly deliver a distinct and differentiated set of capabilities.