Company Performance Metrics
- Daniella Gan: CFO
- Thecla Sweeney: Founding PartnerPast Role: Motion, Chief Executive Officer & Chairman
Alphi Capital is a private investment firm partnering with small and mid-sized business services and distribution companies. It provides capital investment alongside operational support, helping portfolio companies execute growth strategies through both organic initiatives and acquisitions. The firm applies a structured value creation framework
that includes go-to-market planning, pricing strategy, and sales enablement, as well as investments in digital tools and customer intelligence.
Alphi Capital also supports businesses through governance development, financial oversight, and performance tracking using key operational metrics. Its in-house team works with management on employee engagement, leadership development, and organizational planning. In addition, the company integrates data analytics and reporting systems to improve decision-making and monitor progress throughout the investment lifecycle.
