Company Performance Metrics
Aequill is an artist-led fragrance house and creative studio that develops niche perfumes and related scent products. The company focuses on eau de parfum collections created through an artist-in-residence programme that invites practitioners from sound, performance, sculpture and fine art to work with perfumers. These collaborations result in
thematic ranges such as the Sound collection by Ecka Mordecai and the Time collection by Mengting Zhuo, each exploring concepts like soundscapes or the experience of time through fragrance. Aequill also offers discovery sets that provide smaller samples of its perfumes so customers can explore different scents before choosing a full bottle. In addition, the studio produces hand-poured scented candles and provides online guidance to help customers select and use fragrances. Its products are sold primarily through its ecommerce store, where customers can learn about the artists and ideas behind each scent.
