Company Performance Metrics
Anurag Dod: Founder & CEOPast Role: eBay, Sen Software Engineer
Alex Eapen: Head FinancePast Role: Guruji, Finance Controller
AdIQuity is a global mobile ads platform which helps mobile publishers and app developers to earn high revenue from their mobile inventory.
It also enables ad agencies, online ad networks and other media buyers to leverage the opportunities presented in the rapidly growing Mobile Ads space.
AdIQuity offerings are:
Mobile Ads Optimization: Better
monetization of mobile sites/apps through optimized global ad inventory drawn from top ad networks around the world.
Premium Mobile Publisher Offering: Allows premium mobile sites to serve Premium Direct Sales Ads, Cross-sell/Up-sell Ads, and AdIQuity Ads through AdIQuity’s full functionality Mobile Ad Server.
RTB Exchange: AdIQuity is Asia’s first Real Time Bidding (RTB) Exchange which allows Mobile Publishers and Media buyers to engage in a real time bidding model.
SaaS based Mobile Ad Server: Allows Large Publishers/Agencies/Ad Networks to access easy to use full functionality mobile ad server, and create their own Mobile Ads offering with absolute ease. As a SaaS based solution, AdIQuity does not require expensive hardware/software investment.
