Company Performance Metrics
A Different Ending provides QR-enabled memorial plaques that connect physical resting places to private digital memorial pages. The company combines memorial products with a web-based platform where families can store photos, written memories, timelines, and other content about a person or pet. Each plaque contains a scannable QR code that opens a
dedicated memory page without requiring an app or subscription. Page managers can control access, invite others to contribute, and update media and tributes over time. Additional memorial items such as remembrance candles, pocket memorial cards, and slate coasters complement the core plaque and digital profile offering. A Different Ending focuses on creating a lasting, central space where life stories can be accessed from the plaque or from anywhere online.
