17
35
Growth Score
-9 pts
Heat Score
-5 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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4equity helps startups to grow through an assertive offer of media in exchange for equity
- Renato Mendes: FounderPast Role: Grupo Netshoes, Head of Marketing and Communications for Latin America
About the Company
4equity - Media Ventures B2C firms spend 40% of their income on marketing, with the great majority going to performance media. This type of strategy, however, quickly achieves saturation, making it impossible for entrepreneurs to optimize their investments.
