Company Performance Metrics
11metrics is a privacy-first marketing analytics and attribution platform for B2B businesses, performance marketers, and agencies. Unlike traditional analytics tools that only track page views, 11metrics captures every conversion (form submissions, WhatsApp clicks, phone calls, and custom events) and resolves visitor identity to turn anonymous
traffic into scored, actionable leads.
The platform includes a first-party tracking pixel (SHA256 hashed, no plain PII stored), a lead scoring engine with customizable rules, AI audience clustering, marketing automation flows with block-based email templates, multi-touch attribution, and AI landing page analysis. Built-in ad connectors (Google Ads, Meta Ads, TikTok), Shopify and CRM integrations (HubSpot, Zoho, Brevo, Bitrix24), contact enrichment, and a full REST API extend it across the stack. A fee tracker with automatic invoice generation and white-label PDF reports supports agency and performance-based billing models. All paid plans include a 7-day free trial.
Targeting B2B companies, performance marketers, e-commerce businesses, and agencies that need attribution, identity resolution, lead scoring, and marketing automation without compromising visitor privacy.
Headquarters: London, Dubai.
