Description The conference for technical, marketing, and product information developers. Theme: Creating exceptional customer experiences with content Location Menlo Park, California, United States Event Type Conference Regions San Francisco Bay Area, Silicon Valley, West Coast Event Organizers The Content Wrangler, Inc. Start Date May 15, 2017 End Date May 17, 2017 Venue Name Quadrus Conference Center & Catering Event URL www.informationdevelopmentworld.com Registration URL Click here to register
Information Development World is an annual, intimate, three-day guided journey designed to prepare you for the coming artificial intelligence revolution. We bring together an impressive roster of knowledgeable content professionals—innovators, artists, scientists, engineers, academics, and business leaders—in one big room and take you step-by-step
through the topics that matter.
Your guided journey begins with a focus on the business activities, processes, competencies, and tools required to take full advantage of opportunities digital technologies provide us today and in the future. Each day has a particular focus and is divided into four bite-sized chunks, making it easy for you to have a-ha moments and identify next steps you'll need to improve to prepare your content for the future.
May 15, 2017—Digital Transformation
* Changing the way we work
* Leveraging design thinking for content
* Mapping content to the customer journey
* Creating engaging and memorable content
May 16, 2017—Thinking Strategically
* Developing a content strategy
* Creating value for company and customers
* Connecting content to those who need it
* Implementing and maintaining governance
May 17, 2017—Innovation and Disruption
* Overcoming the status quo
* Leveraging machine learning
* Understanding artificial intelligence
* Making content cognitive
Who should attend?
IDW is designed to serve the needs the people who plan, create, design, manage, translate, prepare, and deliver content to the prospects, customers, systems, devices and other machines that need it. The conference will be particularly valuable for those whose job it is to create exceptional customer experiences with content.
