Company Performance Metrics
Nästa was born from the Zubi Group (founded by the successful entrepreneur Iker Marcaide) to address social and environmental challenges. Specifically, at Nästa, our mission is to enable a sustainable life, thereby reducing carbon emissions to contribute to saving the planet.
Our platform offers the best technology to measure and reduce individual
carbon footprint. Nästa's users can easily understand and compare their footprint in each category, and we guide them into a sustainability life with a coach (AI-based) and sustainable products and services: green mobility, eco-friendly food, shopping, home, leisure, and much more.
Our go-to-market is employee benefits. The company gets reports on employee evolution of carbon footprint and activity on Nästa anonymously, plus employee feedback about company sustainable policies (sNPS), to include it in their sustainability report.
In this way, we help companies to create a genuine culture of sustainability by placing the employee at the center, thus achieving better talent attraction and retention (as more and more employees seek companies that are committed to their values).
