1-800-FREE411 was created to provide callers with a free alternative to the skyrocketing rates being charged by phone companies for directory assistance (411).
The service is made possible by thousands of national and local businesses who sponsor this service with brief audio advertisements that are played to callers who request businesses in their yellow pages category. This advertising model allows businesses to acquire new customers over the phone. Meanwhile callers get free directory assistance.
|Jan 4, 2009||TechCrunch - 2009: Products I Can’t Live Without|