The status of this product is "Live"
mOcean for Agencies was added to CrunchBase in 2009

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The new service, dubbed Mocean for Advertisers, allows brands, agencies, DSPs, (demand-side platforms) and trading desks to integrate with its mobile-ad serving technology.

It promises the ability to buy, manage and monitor mobile ad campaigns from a single dashboard. The company also plans to launch RTB (real-time bidding) in the near future, allowing advertisers to access inventory from real-time exchanges.

Working with Mocean Mobile as the beta program partner for the new service for advertisers is WPP-owned mobile marketing agency Joule. Mocean emphasized that the new offering would help buy-side users better track the effectiveness of mobile campaigns through customized reporting and analytics tools along with conversion tracking.

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