Primary Job Title Venture Partner Primary Organization VU Venture Partners
Location Atlanta, Georgia, United States Regions Greater Atlanta Area, East Coast, Southern US Gender Female
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Sequoia Blodgett is the CEO and founder of Lexore Spark, a product validation platform helping emerging CPG brands co-create with their audience to reduce waste and build products people actually want. A former venture-backed tech founder supported by Tim Draper and Draper Associates, Sequoia also spent 10+ years as a commercial and music video
director, working with brands like Warner Brothers, iHeartMedia, and JP Morgan Chase. She later led content and innovation strategy at Truist (a Fortune 500 company), and previously built a content marketplace that generated $24K in its first year before pivoting to Lexore. She brings a unique blend of brand, tech, and storytelling expertise to early-stage product development.
